My Cart
Arrow Up

No products

Arrow Down

Check Out

Product successfully added to your shopping cart


There are 0 items in your cart. There is 1 item in your cart.

Total products
Total shipping  To be determined
Continue shopping Proceed to checkout
Home / Blog/ 12 Blonde Toners & How to Use Them
Home Blog 12 Blonde Toners & How to Use Them
Toner indoor lighting & Outdoor lighting

12 Blonde Toners & How to Use Them


What is a hair toner?

A toner is a product which helps the stylist color-correct for brassy hair and other unwanted reflects.

Toners help produce a vivid, 3D rich color.

Blonde hair toners help you as a stylist color correct your client's hair and get it as close as possible to white blonde, ash blonde or platinum blonde. 

Toners are generally used on pre-lightened hair. 

In this blog, we will go through 12 blonde toners.

And we'll show you how to use them to achieve stunningresults.

First, Let's Pre-lighten the Hair

But first things first, let's talk about pre-lightening the hair.

This is the first step before you can even start toning.

And one that professionals should never ignore.

If you are looking to get a client's hair blonde, you need to pre-lighten the hair very well.

This means that you need to get the hair as close to level 10 as possible, with minimal yellow, and certainly no orange-yellow or orange.

See image below of a client whose hair has been correctly lightened.

Level 10 Hair

Correctly pre-lightened level 10 hair. This hair is now ready for toning.

Pre-lighten the hair as above and you are guaranteed to get excellent results when you tone.

Which Bleach Should I Use to Pre-lighten?

But in order to achieve this type of lightening, it is really important to use a quality bleach.

We suggest you use Brilliant Blondexx Bleach with Bond Protect.

It is will lift yellow hair very fast using just 20 Vol developer.

And it contains Maleic Acid, or Bond Protect, which will strengthen the hair and protect it during the lifting process.

Brilliant Blondexx & 20 Vol

Brilliant Blondexx and 20 Vol developer 

12 Blonde Toners & 12 Blonde Looks 

Now we are going to take you through 12 blonde looks & the toners that achieve these looks.

What we want to show you is that there is literally no limitation in the number of different types of blonde looks you can achieve in your salon.

Silver blonde, pearl blonde, white platinum blonde, silver grey blonde and white ash blonde.

Also purple blonde, grey blonde, violet blonde...

Let's go through these blonde results now.

For each example we will give you the exact recipe that you need to use to achieve the look.

#1 - Extra Light Cool Blonde

This toner is the whitest, coldest permanent toner that we have. It contains violet pigments (purple, in other words).

This is what you want to use if you are aiming for an ultra-cold, platinum blonde.

On very well prelightened hair, of course.

Hair toned with 10.2

Toned with 10.2 Extra Light Cool Blonde

#2 - Intense Pearl Blonde

This toner is one of our two toners which contains Boost, or added lift.

This lift will kick out any remaining yellow in the hair present after bleaching.

And take the hair to a an ultra white pearl blonde result.

We are showing 2 looks achieved by Ugly Duckling hairdressers using this toner.

Intense Pearl Blonde 100V

Toned with Intense Pearl Blonde 100V

Hair by Elona Taki

Toned with 100V

Toned with Intense Pearl Blonde 100V

Hair by Elias V

#3 - Pure Pearl Blonde

This toner has regular lift, so less lift than the intense toner above.

However, it is very well pigmented with violet, as you can see below.

For perfect grey blonde results, use this.

Pearl Blonde 10V

Toned with Pearl Blonde 10V

Hair by Elona Taki

#4 - Blondify Natural Violet Blonde 010V

This toner, believe it or not, is ammonia-free, and processes in just 10 minutes.

Its purple pigments will neutralize any yellow in the hair.

It's a non-lifting toner, so it's great to use on highlighted hair.

The toner only activates on the parts of the hair that have been highlighted.

Leaving the darker strands untouched - as you can see in the image below:

Hair Toned with 010V

Hair toned with Blondify 010V

Hair by Elona Taki

#5 - Silver Grey and Pearl Blonde

For a silver grey look, you can combine silver grey and pearl blonde, as our model did in the picture below:

Pearl Blonde 10V

Hair toned with Pearl Blonde 10VSilver Grey

#6 - Pearl Blonde and Intense Violet Blonde

Another stunning combination - Pearl Blonde with 7.22 or 7VV Intense Violet Blonde.

Pearl Blonde & 7VV

Hair toned with Pearl Blonde 10V7.22 (7VV)

Hair by Elona Taki

#7 - Pearl Blonde with Purple Grey

Here's another use of mixed toners - Pearl Blonde 10V with Purple Grey.

In general, purple and violet based tones work very well on yellow blonde hair to neutralize and produce an interesting tone.

Produce this result, and your client will be sure to come back for more!

10.2 & Purple Grey

Pearl Blonde 10V and Purple Grey

Hair by Elona Taki

#8 - Silver Grey

Ugly Duckling's iconic silver grey used on its own, with 20 Vol in this look by Elona Taki.

Silver Grey

Hair toned with Silver Grey

Hair by Elona Taki

#9 - Intense Silver Blonde

This is Ugly Duckling's other toner with Boost, or extra lift in other words.

Intense Pearl Blonde produces a grey blonde result.

But Intense Silver Blonnde produces a more natural but very pure silver white blonde look.

10V and 100B

Hair toned with 100B Intense Silver Blonde and 10.2

#10 - Extra Light Cool Blonde

Extra Light Cool Blonde is a blue-based ash blonde on a level 10.

The blue in this pigment is great for neutralizing yellow and producing a really stunning white, cold ash blonde look.


Hair toned with 10.1b Extra Light Cool Blonde

Hair by Brittney Worley

#11 - Very Light Cool Blonde

This is also a blue based blonde, but at level 9 instead of level 10.


Toned with 9.1b

What are the difference types of toners to take hair blonde? 

There are essentially 5 types of toners commonly used to get hair blonde.

Which one you use depends on the exact situation you face.

  • Permanent toners with extra lift
  • Permanent toners with regular lift
  • Demi-permanent toners.
  • Blonding colors used as toners. 
  • Purple toning shampoos and masks. 

We will go through these 5 groups of products here and guide you when you should use which.

(1) Permanent Blonde toners with extra lift.

These toners contain an extra "Boost" which allows you to kick out any yellow in the hair nd lift it up by around 1 level.

They are really excellent at achieving total blonde transformation for your client's hair.

Particularly if there is still a lot of yellow left after bleaching.

These toners are given below:

Intense Pearl Blonde 100V

Intense Pearl Blonde Toner 100V.

Intense Silver Blonde 100B

Intense Silver Blonde Toner 100B.

(2) Permanent Toners with Regular Lift

The second category of toners used to get hair blonde are regular lifting permanent blonde toners.

They still do have lift. And they are very strongly pigmented indeed.

When you have clients who have toned their hair blonde not just once but many times, typically you want to refresh and re-tone.

So for these repeat applications we would suggest you go for these toners.

The first one is violet based and will color-correct for light yellow hair and produce a grey-pearl blonde look.

The second is blue based and will color-correct for bright yellow hair and will produce a more natural silver blonde look.

They are given below:

Pearl Blonde 10V

Pearl Blonde Toner 10V

Silver Blonde 10B

Silver Blonde Toner 10B 

(3) Blonding Colors

These colors are not strictly speaking toners. They are regular blonde based colors.

Because they are regular colors rather than toners, they generate more vivid, 3D and rich results than toners would typically do.

Some very popular blonde colors are given below:


Extra Light Cool Blonde 10.2

Silver Grey

Silver Grey


10.1b Blue Based Blonde. Extra Light Cool Blonde

The 2 below are not the blonde colors you may think of spontaneously.

But mixed together with other blonde colors they give excellent toning results.

The violet and the grey help produce stunning cold tones which work well on blondes.


7.22 (7VV). Intense Violet Blonde

Purple Grey

Purple Grey

(4) Demi-permanent toners

These toners are ideal for use when you are just looking for a gloss refresh on hair which has been pre-lightened.

They are also great for toning blonde highlights without lifting the underlying base.

They still have very strong pigments, so they do an excellent neutralizing job.

But they won't lift your hair.

Natural Ash Blonde

Blondify Natural Ash Blonde 

Natural Violet Blonde

Blondify Natural Violet Blonde

(5) Purple Shampoo & Mask

Purple Shampoo

Purple Mask

Ugly Duckling Brilliant Blonde Purple Toning Shampoo & Mask

Last but by no means least come purple toning shampoos and masks.

These are very useful for taking the last traces of yellow out of blonde hair and keeping it cold and ashy. 

Of course, these products cannot lift hair. You need to bleach or tone first. Then use these.

Ugly Duckling Purple shampoo and mask do not stain.

They are also acid based formulas which are sulfate-free and gluten-free.

So they can be used very often at home as a color and tone maintenance product on blonde hair.

Purple Mask Toning Away Yellow

Purple Mask Help Tone Away Yellow Hair 

About the author

Sally has been a hair colorist and trainer for many years in both the US & Europe. She currently does hair color training for Ugly Duckling. She also helps develop new & awesome products for the brand.