Are you looking to go white platinum blonde?
Without any trace of yellow, and hair totally totally white?
It is totally possible to achieve that. Provided you use the right techniques and the right products.
In this article we will show you how you can achieve that.
Even if you have orange or yellow hair!
WATCH VIDEO: HOW UGLY DUCKLING TONERS GET YOU TO PEARL BLONDE
Using Ugly Duckling Bleach & Intense Pearl Blonde 100V Toner. Hair by Elona Taki
Step 1: Assess Your Current Hair Level
So how orange is your hair exactly?
It it more like a canary orange?
Or more of a yellow-orange?
Before you begin the process of going from orange or yellow to platinum blonde, we need to find out your exact hair level.
In order to do that, use the table below to guide you.
Use this table to read off the current level of your hair
Now answer the question: are you mainly level 6, level 7, level 8 or level 9 and higher?
If you are seeing mainly bright orange, you are at level 5.
If you are seeing yellowish orange, you are at level 6.
If you are seeing orangish yellow, you are at level 7.
And if you are seeing mainly yellow, you are at level 8 or higher.
Step 2: Deciding Whether You Need to Use Bleach
If your hair is level 7 or darker, you will need to use bleach.
From level 7 onwards, you can use Ugly Duckling intense blonde toners with lift.
From level 8/9 onwards, you can use Ugly Duckling toners with regular lift.
And from level 9 onwards, you can use Ugly Duckling's ammonia-free Blondify toners.
Step 3: Choosing Your Bleach
Brilliant Blondexx Bleach with Bond Protect
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Once you've determined that your hair needs to be bleached, it's time to get started.
The choice of bleach is really important when going blonde.
We would suggest you use Brilliant Blondexx bleach with Bond Protect.
It has enough lifting power so that you can get the job done relatively fast.
Using only 20 and 30 Vol developer so that you protect hair quality and integrity.
If you are lifting 1-3 levels, 20 Vol will be correct.
For anything more that, you will need 30 Vol. developer.
Step 4: How to Apply Bleach
Mix your bleach is a ratio of 2 parts developer to 1 part bleach.
This will give you a nice wet mixture which you can apply fast and easily.
It will also allow the bleach mixture to penetrate really thoroughly into the hair.
It's important that you use plenty of product so that the hair can get thoroughly drenched in the bleach mixture.
Begin by sectioning your hair into small sections and applying bleach to each section using a brush.
As you bleach your hair, you'll notice that it goes through several stages of lightening.
The first stage is typically a brassy orange color, followed by a lighter orange, then yellow, and finally pale yellow or white.
It's important to keep a close eye on your hair as it lightens, as leaving the bleach on for too long can cause significant damage.
Rinse when you get the hair to level 9 minimum
Rinse off the bleach when you have got it to level 9 minimum.
Step 5: Using Purple Shampoo or Mask on your Bleached Hair
Using Purple Shampoo & Mask is a good idea after bleaching if you are trying to take the hair Platinum blonde
At this stage it's a good idea to use Purple Shampoo and Mask.
Not only will this help you get rid of any remaining yellow.
And if you use Ugly Duckling Purple Shampoo and Mask, you will also be helping to close the cuticle, returning it to its natural pH.
And hydrating and moisturing it at the same time.
Step 6: How to Choose Your Toner to Get to Platinum Blonde
Now that your hair is well bleached and you are ready to tone, you need to determine the exact shade of blonde hair that you want.
Ugly Duckling has a wide choice of toners to achieve blonde results.
Broadly speaking, there are three categories of toners you need to consider.
You can use intense permanent toners, which lift by up to 2 levels as well as tone.
You can use regular permanent toners, which have very strong purple and blue pigments for toning, but do not lift as much (around 1-2 levels).
And you can also use ammonia-free toners such as Blondify, which tone without lifting.
These are ideal for repeat applications and for people who don't want to go for a more natural looking ash blonde.
We will go through some of these toner choices now.
Level 10 Platinum Blonde - Use Intense Pearl Blonde 100V & Clear to achieve this look
Level 10 Blue Based Ash Blonde - Use Ugly Duckling 10.1b with 20 Vol to achieve this
Level 9 Ash Blonde - Use 9.1 with 20 Vol on bleached hair for this look
Natural Ash Blonde - Use Ammonia Free Blondify Toner Natural Ash Blonde with 20 Vol
Natural Violet Blonde - Use Ammonia Free Blondify Toner Natural Violet Blonde with 20 Vol
Whichever of these toners you use, be sure to follow the instructions.
Work fast, starting at the part of the hair which needs the most toning.
Ugly Duckling toners are in general rather powerful, and you should start to see a visible change in color inside 15 minutes.
Leave on until you get the desired color.
Then rinse.
For ultra white platinum blonde hair (the first picture) you may need to make a second application on top of the first and leave on for 10 extra minutes.
Step 7: Hydration and Maintenance of Your Platinum Blonde Hair
Brilliant Blondexx Hair Care with Bond Protect
Bleaching and toning to platinum blonde is a fairly major step for the hair, so it's important to take good care of your locks after the process is complete.
Use Brilliant Blondexx shampoo and mask. It has been designed for bleached hair and contains Bond Protect ingredients to make the hair thicker, stronger and healthier.
It's also a good idea to limit heat styling as much as possible, as heat can further damage bleached hair.
If you do need to use heat, be sure to use a heat protectant spray and keep the temperature as low as possible.